Project
LUONG PHUNG TRIEU DUONG
New Year Packaging 2026
BIBICA x PULU STUDIO
Description
The Twin Phoenixes stand as a noble emblem of blessing and prosperity.
The Crimson Phoenix and the Golden Phoenix do not oppose one another; instead, they intertwine in harmony, created to uplift and support each other.
The Crimson Phoenix and the Golden Phoenix do not oppose one another; instead, they intertwine in harmony, created to uplift and support each other.
Lưỡng Phụng Triều Dương is more than a beautiful image — it is a complete New Year’s blessing. When the Crimson and Golden Phoenixes soar home together, spring awakens in radiant splendor: auspicious energy rises in full bloom, joy spreads gently through the air, and all good fortunes begin to unfold.
*Note
All images below are official products.
You can buy the products on Bibica's shelves in most supermarkets in Vietnam.
The packaging is built upon the classic motif of “Lưỡng Phụng Triều Dương” (The Twin Phoenixes Greeting the Sun) — a timeless symbol in Eastern art, often found in imperial settings and works created to convey auspicious blessings.
✿ The Crimson Phoenix represents auspicious fortune, celebration, and familial bonds.
✿ The Golden Phoenix embodies wealth, prosperity, achievement, and enduring value.
The presence of apricot blossoms and peach blossoms firmly anchors the artwork in the spirit of the traditional Lunar New Year. They symbolize beginnings, renewal, and the gentle blossoming of good fortune.
Rather than standing alone, the flowers flow seamlessly into the movement of the phoenixes, creating the sense that spring does not arrive in stillness, but weaves, spreads, and overflows, filling every corner of life with vitality and hope.
The soft gradation of colors in the phoenix feathers and floral elements keeps the overall composition light and balanced — refined rather than ostentatious — allowing it to resonate naturally with both younger audiences and older generations alike.
The twin phoenixes soar in the same direction, symbolizing Blessing and Prosperity moving in harmony, an omen of blessings doubled.
They are not depicted in stillness, but in flight — embodying the spirit of constant movement and transformation, like the flow of time itself: not merely arriving, but unfolding new opportunities, as blossoms open in the spring.
This is a Tết gift of profound spiritual value — elegant to present, and deeply meaningful to cherish.
